How much does ESSENTIALS cost per day?
People are often surprised to learn that our meals cost less per day than they expect. Let's take a closer look at how value for money ties in with our quality and a typical daily meal budget.
ESTIMATED PRICE PER DAY
Price per day for a 10 kg bag│£65
People are often surprised to learn that everyday luxury doesn't cost more.
Price per day for a 2.5 kg bag│£24
Whatever your size, big or small, the result is the same – a meal of the highest quality comes at a low price per day.
Everything you need to know about kibble, quality and price
- ESSENTIAL SUPERIOR LIVING 10KG£65.00
The ingredients at a glance: 83% duck, chicken, salmon, trout and egg.
Perfect for all adult dogs, when you want all the enthusiasm, without having to compromise.
- ESSENTIAL NAUTICAL LIVING 10KG£65.00
The ingredients at a glance: 77% salmon, trout, egg and seasonal fish.
Perfect for those seeking the very best. Our most popular meal, praised by many for truly making a difference.
- ESSENTIAL ESTATE LIVING 10KG£65.00
The ingredients at a glance: 74% lamb, venison, chicken and egg.
Perfect for anyone looking for an elegant list of ingredients headed by lamb for adult dogs.
- ESSENTIAL HIGHLAND LIVING 10KG£65.00
The ingredients at a glance: 81% Turkey, salmon, Aberdeen Angus beef, pigeon, quail, guinea fowl, pheasant and egg.
The perfect match for all adult dogs that are crazy about turkey.
- ESSENTIAL ETERNAL LIVING 10KG£65.00
The ingredients at a glance: 79% brown rice protein, eggs, field beans, linseed, peas, potatoes, chickpeas, lupins, and lentils.
Ideal for dogs with sensitive stomachs or allergies*. An outstanding hypoallergenic, gentle meal composed of outstanding ingredients carefully selected for digestibility and irresistible flavour.
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We take pride in our “less is more” approach and will only reach out when we genuinely have something to share.
*By signing up, I consent to receive marketing materials containing information on offers, news, etc. Subscriptions can be cancelled at any time via the link in our newsletter. Read more in our data policy.
The philosophy behind our grain-free meals
We don't think of ourselves as "dog food manufacturers". We prepare meals, and we do so with pride. We are grain-free, BOF-approved with a view to maintaining stable blood sugar levels, and only use carefully selected high-end ingredients. And we never compromise on quality for the sake of profit. It is our faith in these principles that produces the vitality and quality of life for which we are famed.
- ESSENTIAL the BEGINNING SMALL SIZE 10KG£65.00
The ingredients at a glance: 90% chicken, duck, salmon, trout and egg.
Perfect for puppies and juniors that will weigh up to 15 kg as adult dogs.
- ESSENTIAL the BEGINNING LARGE BREED 10KG£65.00
The ingredients at a glance: 79% chicken, duck, salmon, trout and egg.
Perfect for puppies and juniors that will weigh 15+ kg as adult dogs.
- ESSENTIAL SUPERIOR LIVING 10KG£65.00
The ingredients at a glance: 83% duck, chicken, salmon, trout and egg.
Perfect for all adult dogs, when you want all the enthusiasm, without having to compromise.
- ESSENTIAL NAUTICAL LIVING 10KG£65.00
The ingredients at a glance: 77% salmon, trout, egg and seasonal fish.
Perfect for those seeking the very best. Our most popular meal, praised by many for truly making a difference.
- ESSENTIAL ESTATE LIVING 10KG£65.00
The ingredients at a glance: 74% lamb, venison, chicken and egg.
Perfect for anyone looking for an elegant list of ingredients headed by lamb for adult dogs.
- ESSENTIAL OLDER 10KG£65.00
The ingredients at a glance: 78% chicken, duck, salmon, trout and egg.
Perfect for our dogs that are a little longer in the tooth. Accelerated muscle loss is a significant problem for older dogs, which OLDER addresses. Taste and results go hand in hand.
- ESSENTIAL STAMINA 10KG£65.00
The ingredients at a glance: 88% chicken, duck, salmon, trout and egg.
Perfect for all dogs with an energy-intensive lifestyle. Also ideal for those with a tendency to be underweight.
- ESSENTIAL CONTOUR 10KG£65.00
The ingredients at a glance: 78% chicken, duck, salmon, trout and egg.
Perfect for neutered/sterilised dogs and those with a tendency to be overweight.
- ESSENTIAL HIGHLAND LIVING 10KG£65.00
The ingredients at a glance: 81% Turkey, salmon, Aberdeen Angus beef, pigeon, quail, guinea fowl, pheasant and egg.
The perfect match for all adult dogs that are crazy about turkey.
- ESSENTIAL ETERNAL LIVING 10KG£65.00
The ingredients at a glance: 79% brown rice protein, eggs, field beans, linseed, peas, potatoes, chickpeas, lupins, and lentils.
Ideal for dogs with sensitive stomachs or allergies*. An outstanding hypoallergenic, gentle meal composed of outstanding ingredients carefully selected for digestibility and irresistible flavour.
Frequently Asked Questions
How do you calculate the price per day?
We take the local price per gram of a LIVING meal and multiply it by the number of grams per day an average dog needs to thrive. Based on our 10 years of experience, the daily requirement of dogs enjoying our meals is around 15% less than the official FEDIAF guidelines you'll find in the feeding guide on our packaging. The FEDIAF guidelines were developed for high-starch kibble, whereas our meals are the opposite: low in carbs and high in fresh, quality animal ingredients.
Where can I find your feeding guide?
The official FEDIAF feeding guide, describing the recommended portion size per day in grams based on your dog's weight, can be found in several places. Feeding guides are printed on the back of the packaging on our meals and in our product guides, as well as on our website. On our website, you can find the guide by clicking on the sub-page for a meal – such as NAUTICAL LIVING 10 KG – and then scrolling all the way down past the section called More Information.
How do I know how much food per day to give my dog?
Your first bag of ESSENTIALS marks the beginning a dietary lifestyle change. You can make the change gradually over 4–7 days or all at once from day one. The main thing is to adjust the daily portion size to ensure the right amount of kibble. Overfeeding will result in softer stools. Ideally, you’ll be spending 2–3 weeks making adjustments until you find the right portion size. When the stools firm up and your dog is contented, then you've found the right amount. Begin by serving 15% less than you're used to and make your adjustments from there. You can use our feeding guides as inspiration during the adjustment period. And remember, you're more than welcome to contact us for guidance. Just give us a call or drop us a line so we can help! You can find our contact details by scrolling all the way down to the bottom of this page.
Love the taste – or your money back
Because we believe in our meals, we have every confidence in offering the most comprehensive guarantee on the market for dog food. In the unlikely event that ESSENTIALS doesn't live up to your expectations, we encourage you to claim a refund under our 100% satisfaction guarantee. We will happily give you your money back for whatever reason and whether the bag is half empty or has never been opened – as long as you purchased it here on essentalfoodsgb.co.uk within the last 3 months. Simply pack the product you wish to return in a box and leave the rest to us.
Because everyone deserves a bite of everyday luxury
We're here to enhance and extend the life of your dog. That’s been our mission from day one. A big part of that is making everyday luxury available to more families. Which is why we never compromise on the quality of our meals, regardless of what other brands on the market do. And that's why we're taking the time to shed light on meal prices with our price-per-day calculations. Fortunately for us – and especially for you – they show that quality and everyday luxury make good financial sense.